Episodes

One brand at a time

6 episodes so far. Each one is a full article with the sources at the bottom, and the video it came from at the top.

There is a dish in your kitchen right now with the word Pyrex on the bottom.

Walk up to the tool wall at Home Depot and read the names.

For forty-seven years, Maytag paid actors to sit in a chair and do nothing.

In 2018, a small washer company in Wisconsin did what the federal rules asked and made its top-loader efficient.

In 1927, a Sears catalog offered a washing machine under a name almost nobody had heard of: Kenmore.

In 1927, Sears paid five hundred dollars for a name it would put on wrenches it did not make.